Recently, I saw a headline ‘Will heat wave be worse than 1976?’ Worse, I thought surely that should say better. It was early on Saturday morning and I was off for a spot of cycling, a little training for my forthcoming charity bike ride. A lot of peddling and several hours later, I found myself agreeing yes, without doubt, this heat wave is definitely much worse than the one I remember from my youth.
Our own perspectives influence our views. Hot British summers are wonderful when we are able to relax. Perfect for sitting and sipping a cold drink – or two. Not so good, if you are a rain starved farmer, who’s crop is in danger or a person engaged in tackling savage blazes, like the ones which broke out on Lancashire Hill, not far from our Manchester factory recently. There, the fire fighters planned to extinguish the fires as quickly as possible. But once alight, peat naturally burns. Even with help from the army the intense fires kept growing. So, as well as continuing to dowse the flames, the decision was taken to dig deep ditches to isolate the area and contain the fire.
Almost every business has hot and cold periods or peaks and troughs. Itac is no exception. Yet, since we opened our new factory, last summer, we have seen a steady and continued increase in orders, meaning the heat is really on and it shows no sign of relenting. I am pleased to report that everything is under control. The additional production is being managed by Itac’s experienced team, utilizing our ‘state of the art’ systems and with our extra capacity and the occasional ice lolly (as part of our team’s carefully controlled diet) we feel quite chilled and able to keep our cool, no matter what the thermometer reads.
We learn from your comments, please keep them coming in.
Itac Managing Director
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